Microcast #001: Publish > Polish

Aaron Davis got me thinking this morning with a bit on sustainable blogging.

One of the things that I dig about Aaron’s bit is that he included a microcast — a short, unpolished audio reflection — in his post.  


That simple microcast got me to thinking about sustainable blogging all by itself.

Perhaps people would be more willing to reflect if that reflection could be done through recording instead of writing.  Recording, after all, is almost always less labor intensive for the creator than writing.

It also got me thinking about whether or not one of the barriers to motivating new bloggers is that many established bloggers create and share highly polished content.

Have we gotten to the point where “blogging” no longer means messy reflection in the minds of most people?  Is there now an expectation that blogs have to be filled with content that has been carefully created and “spit-shined?”And if so, does that discourage new bloggers from ever getting started?

So I decided to start my own microcast series here on the Radical. 

Here’s the first post:

Listen to “Publish > Polish.” on Spreaker.

My hope is that by modeling quick, unpolished reflection, I can remind readers that blog entries don’t have to be perfect in order to have value.  

Looking forward to hearing what you think of this idea.


Related Radical Reads:

Three Tips for Novice Bloggers

Lessons Learned from a Decade of Blogging

Audience Doesn’t Matter




7 thoughts on “Microcast #001: Publish > Polish

  1. Kyle Hamstra

    Bill–Two things I really like about this:

    1) For a recovering perfectionist like me, it can be terrifying to post anything. I will forever love the theme of publish > polish. Really, this is a mindset AND lifestyle shift.

    2) Time-Saver! Voicing my reflection in 2-3 minutes-ish is liberating. Of course, it still requires a few takes, and I have to outline my reflection a few times before recording–Which is all-the-more-valuable, because I have to very carefully distill exactly what I’m going to say. I have to evaluate–What’s important? What’s just rambling that’s not really important or something I should just let go?

    1. Bill Ferriter Post author

      Hey Kyle,

      I like publish > polish, too! It’s a simple way to think about the real purpose of this space.

      And be careful about outlining/rehearsing your takes! That’s dabbling with polish — and if it leads to far more time, you’ll do far less reflection.

      Rock on,

  2. Pingback: #AudienceMatters Part IV: My First Microcast – #HamstraHighlights

  3. maryacbyu

    When I first started blogging, I remember how the act of hitting the “publish” button was actually a lengthy, arduous process. I’d keep hitting “preview,” I’d let my mouse hover over the button, I’d agonize over my word choice or conclusions. These days, I force myself to quickly send it off and away as soon as I finish writing, mostly because of one important realization: the amount of time/energy I sunk in perfectionism was not proportionate to how much my posts improved–not to mention the time/energy I could be devoting toward new posts.

    I like the idea of microcasts, but I find I’m generally better able to sort through my thinking via writing than speaking–but, hey, maybe that just means microcasts would be a good opportunity for me to strengthen my speaking skills!

    Thanks for the post!

    1. Bill Ferriter Post author

      Such a great reflection, Mary: “The amount of time/energy I sunk in perfectionism was not proportionate to how much my posts improved–not to mention the time/energy I could be devoting toward new posts.”

      Thanks for sharing it! My guess is that thinking will help others get more comfortable with the notion of publish > polish.


    1. Bill Ferriter Post author

      You got it, Faige.

      “It’s not about perfection. It’s about reflection.”

      If we can keep that in the back of our minds, we will be far more invested in our own learning.



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